GUMBELL INDUSTRIES EST. 2012

WEARYOURIDENTITY.

Contemporary clothing shaped by craftsmanship, culture and individuality. Conceived in Karachi, worn everywhere.

Pakistani model wearing Gumbell Industries clothing

01 / NEW COLLECTION
GUMBELL / 2026

CRAFTED IN PAKISTAN

GUMBELL INDUSTRIESEST. 2012CLOTHING CO.WEAR YOUR IDENTITYCRAFTED IN PAKISTANTHE GI ATELIERGUMBELL INDUSTRIESEST. 2012CLOTHING CO.WEAR YOUR IDENTITYCRAFTED IN PAKISTANTHE GI ATELIERGUMBELL INDUSTRIESEST. 2012CLOTHING CO.WEAR YOUR IDENTITYCRAFTED IN PAKISTANTHE GI ATELIERGUMBELL INDUSTRIESEST. 2012CLOTHING CO.WEAR YOUR IDENTITYCRAFTED IN PAKISTANTHE GI ATELIER

COLLECTION INDEX

SELECT
YOUR WORLD

Nine worlds, one house. Hover to preview — select to enter the archive.

CURATED GALLERY

THE GI ARCHIVE

Gumbell After Dark campaign — models in dark tailored streetwear at night

GUMBELL INDUSTRIES — CAMPAIGN / 01

FEATURED CAMPAIGN — 2026

GUMBELLAFTER DARK

Modern silhouettes. Refined construction. Everyday confidence. Shot on the streets after midnight.

VIEW CAMPAIGN

THE GI CIRCLE

One emblem. Every value.

CRAFTQUALITYIDENTITYDETAILDESIGNCULTURE
GI / 00

SCROLL — THE CIRCLE TURNS WITH YOU

PAKISTANI CRAFT

MADE WITH
CHARACTER.

From concept to finished garment, every detail matters. Each Gumbell piece is cut, sewn and finished within our own circle of makers in Karachi.

01

MATERIAL

Heavyweight fleece, combed cotton and structured blends — selected by hand for drape, weight and longevity.

02

CRAFT

Pattern-cut and stitched by skilled hands. Seams aligned, shoulders set, silhouettes balanced.

03

FINISH

Every label, edge and embroidery is inspected before a garment earns the GI emblem.

FABRIC & THREAD
FABRIC & THREADGI / 01
STITCHING
STITCHINGGI / 02
CUTTING & CONSTRUCTION
CUTTING & CONSTRUCTIONGI / 03
LABELS & FINISHING
LABELS & FINISHINGGI / 04

CUSTOM ATELIER

MAKE IT
YOURS.

Custom clothing designed around your identity. Teams, crews, weddings or a single personal piece — the atelier cuts it for you.

HOODIE available for custom order

HOODIE

T-SHIRT available for custom order

T-SHIRT

JACKET available for custom order

JACKET

TRACKSUIT available for custom order

TRACKSUIT

01

SELECT

Choose your garment

02

DESIGN

Pick colours & placement

03

CUSTOMIZE

Monogram, print or embroidery

04

APPROVE

Confirm the final proof

05

PRODUCE

Cut, stitched & delivered

VISUAL JOURNAL

GUMBELL / VISUAL JOURNAL

Streets, concrete, cloth and character — pages from the ongoing journal of the house.

SHADOW STUDY — KARACHI
SHADOW STUDY — KARACHILOOK 01
NOIR PORTRAIT
NOIR PORTRAITLOOK 02
AFTER HOURS
AFTER HOURSLOOK 03
CONCRETE GEOMETRY
CONCRETE GEOMETRYLOOK 04
THE FORMAL LINE
THE FORMAL LINELOOK 05
HAND & THREAD
HAND & THREADLOOK 06
STREET FORMATION
STREET FORMATIONLOOK 07
CITY LINES
CITY LINESLOOK 08
MOVEMENT
MOVEMENTLOOK 09
MONOCHROME I
MONOCHROME ILOOK 10
NEON DISTRICT
NEON DISTRICTLOOK 11
TEXTURE / SHADOW
TEXTURE / SHADOWLOOK 12

GUMBELLISNOTJUSTCLOTHING.IT IS AN IDENTITY.

EST. 2012 — A PAKISTANI CLOTHING HOUSE BUILT ON CRAFT, CULTURE AND CONFIDENCE.

JUST IN

JUST IN

NEW

NEW

NEW

NEW

NEW

NEW

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EST.

2012

ABOUT GUMBELL

GROWING THROUGH CRAFT.

Gumbell Industries began in 2012 as a small clothing company with a simple conviction — that Pakistani craftsmanship deserves a contemporary stage. What started with a single stitch machine and a circle of ideas is today a complete clothing house.

We design for the individual: heavyweight essentials, considered outerwear and custom pieces that carry your mark as much as ours. Every garment keeps the same promise it always has — character in the material, discipline in the making, identity in the wearing.

The circle on your chest is not a logo. It is a signature.

KARACHI, PAKISTAN EST. 2012 CLOTHING CO.